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The battle of riches between Wizkid and Davido is an unending war but seems we’ve finally come to an agreement that Wizkid might be richer.
I know you might be shocked with this verdict though, but we have reasons to back our hypothesis and you should take your time to read down.
Wizkid is a very lowkey person, looking at the ways he uses his Social Media pages now, no more frequent personal stuff, if he doesn’t post about a coming show, it will be an awareness or announcement about something.
With this Starboy’s trait, many of us are naive and unaware of what the most streamed artiste in Africa might be worth financially – We don’t usually see Diamond Chains and
expensive cars again.
However, with the help of Wizkid enormous fan page on Instagram that allows us to still catch a glimpse to Wizkid’s well being and his achievements while lowkey, then we deduce the Starboy is securing the bags heavily.
So How Is Wizkid Making Money More Than Davido?
The simple answer is through ENDORSEMENTS .
Endorsements income that musicians generate from brand sponsorship and endorsements have become of paramount importance to an artist’s overall earnings and net worth.
Wizkid currently has the most financed endorsement deal in the whole of Africa, and the man with the most active million dollars endorsements.
See below the list of Wizkid’s Endorsements:-
- Nike Jersey Deal
In 2018, Wizkid’s fan base, Wizkid FC became the first African music fan base to have an official jersey, as the singer signed a partnership deal with Nike to officially release Starboy jerseys. The deal was said to worth
3.75 Million Dollars.
Of course, the entire collection got sold out and till now it remains the most purchased jersey for a fanbase. Even those who made copies of the jersey (the mass production) can testify to cashing out from the business.
The Starboy also cashed out from the Unveiling of Nigeria’s Official Jersey (New Kit) made for the 2018 World Cup.
- The UBA Deal
In 2019, the singer joined UBA as their brand ambassador for a deal worth over $3 Million Dollars (approx. N1,080,000,000).
According to reports, it is the biggest endorsement deal in African Music. It covers adverts, performances, and partnerships and is also Nigeria’s first N1 billion endorsement deal.
It was also reported that the deal even costs more than the said amount and Wizkid as usual refused to speak on the topic.
- Ciroc Brand Ambassador (Meeting P.Diddy)
Same year 2018, Wizkid met with American singer and business mogul, P.Diddy and got signed as Ciroc’s Brand Ambassador officially.
His Deal with Ciroc is said to worth Millions of Dollars which still stays undisclosed.
This 2020, While all acts/celebrities were complaining about the inability to secure the bag due to the Global Pandemic (COVID-19) Wizkid bagged the biggest mobile endorsement deal ever as he signs with Tecno mobile.
The price of the deal is yet to be disclosed but it is sure that he would be receiving nothing less than any of his previous deals.
Even Tecno has recorded massive sales for a phone that is yet to hit the market and the singer further caused chaos when his first tweet after signing the deal was from his new Android phone.
Wizkid is currently somewhere around the world living his life on a low and spending less since he doesn’t have any Geng he’s going to spend on.
Unlike Davido, the “We rise by lifting others” crooner, the cheerful giver, the man with the big heart – Davido always spend heavily on people around him, even recently he bought a house for his staff in Lekki.